Sharma Staub Index Score: 0.88 out of 1.00


Huntsville, known as Rocket City, is a relatively large city located in the state of Alabama. With a population of 193,079 people and 54 constituent neighborhoods, Huntsville is the fourth largest community in Alabama and home to the second largest Defense and Space research and development community in the world. Unlike some cities, Huntsville isn’t mainly white- or blue-collar. Instead, the most prevalent occupations for people in Huntsville are a mix of both white- and blue-collar jobs. Overall, Huntsville is a city of professionals, sales and office workers, and service providers. There are especially a lot of people living in Huntsville who work in office and administrative support (12.74%), sales jobs (10.11%), and management occupations (9.90%). Also of interest is that Huntsville has more people living here who work in computers and math than 95% of the places in the US.


The citizens of Huntsville are among the most well-educated in the nation: 41.48% of adults in Huntsville have a bachelor’s degree or even advanced degree, whereas the average US city has 21.84% holding at least a bachelor’s degree. The per capita income in Huntsville in 2017 was $44,000, which is wealthy relative to Alabama, and upper middle income relative to the rest of the US. This equates to an annual income of $168,000 for a family of four. However, Huntsville contains both very wealthy and poor people as well. Huntsville real estate is some of the most expensive in Alabama, although Huntsville house values don’t compare to the most expensive real estate in the U.S.



  • Unemployment Rate: 3.3%
  • 36 month Forecasted appreciation: 17% to 21%
  • Average rent of a 3 bed 2 bath rental: $800 to $1200
  • Average price of a 3 bed 2 bath rental: $75,000 to $105,000
  • Average annualized ROI: 20% to 25%
  • Affordability Index: 3.03
  • 2017 Annualized GDP Growth Rate: 2.0%

Recent Development Projects

Honda: $1.6 Billion investment to build a Toyota and Mazda manufacturing plant

Facebook: $750 million investment for a 340 acre purchase to build a data center

Aerojet Rocketdyne: $27 Million investment to build a 136,000 square foot manufacturing facility

Boeing: $70 Million to expand its operations in Huntsville, AL.

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